{"id":1145,"date":"2022-08-09T22:57:23","date_gmt":"2022-08-09T22:57:23","guid":{"rendered":"http:\/\/scionstaffing.com\/scioncreativestaffing\/?p=1145"},"modified":"2022-08-09T22:57:23","modified_gmt":"2022-08-09T22:57:23","slug":"what-is-digital-footprint-why-is-it-important","status":"publish","type":"post","link":"https:\/\/scioncreativestaffing.com\/2022\/08\/09\/what-is-digital-footprint-why-is-it-important\/","title":{"rendered":"What is a Digital Footprint & Why is it Important?"},"content":{"rendered":"

In today’s age of social media dominance and data collection on the internet, one of the biggest aspects of the online identity that most people forget exists is their digital footprint. It’s not something that everyone can just see in one place, like a catalog, but more of what shows up when someone searches your name in a web browser like Google or Bing. If you have any sort of active presence on the internet, you have established a digital footprint. Why is this so important though, especially for job seekers? In this article, we will discuss what the digital footprint is, why it’s important, and why you should look at cleaning up your digital footprint when you’re actively looking for a new job!<\/p>\n

What is a Digital Footprint?<\/h2>\n

Your digital footprint is your online presence in terms of your communication, activities, and actions on the internet. It encompasses all references of a person including social media accounts or posts, blogs, articles, and images that exist online. This information<\/a> can also include anything you’ve shared on the internet like passwords, online purchases, email addresses, demographic data, and your IP address or addresses that are associated with you. Some of this information is public and can be found by people who are searching you online, but most of it is private and is quite difficult to find.<\/p>\n

Active vs. Passive Footprints<\/h3>\n

When it pertains to digital footprints, there are two types to understand. There are both active and passive footprints. A passive footprint is comprised of a user’s online activities and their stored information. An active footprint includes information that a user shares online including social media posts. Every aspect of our online lives is a part of our digital footprint.<\/p>\n

Why Your Footprint Matters and How it is Used<\/h2>\n

We know that data and information is tracked via our digital footprint, but why does this information matter, especially when you’re a job seeker looking for potential employers? Your digital footprint matters because it’s a large collection of your online activity and it has been used to create a digital profile<\/a> of who you are that can be found on search engines. This means that companies and human resources professionals can easily find your social media profiles, pictures you have posted, or anything associated with your name. This means your digital footprint can affect your reputation when applying for jobs.<\/p>\n

However, sometimes having a positive online presence can benefit you. Since the business world is becoming online-based, having a positive online presence can help you be seen by more people and potential employers or customers.<\/p>\n

Our digital identities are also used by many companies to create and push advertisements to us based on our digital reputation or things that we post on social networking sites. While it seems scary, data collection happens every time we use the internet or create online accounts.<\/p>\n

Can I Get Rid of My Digital Footprint?<\/h3>\n

Unfortunately, there is no way to completely eliminate your digital footprint as long as you use the internet. There is, however, a process to clean up your digital reputation. This can help you avoid issues with future employers based on your social media presence or digital activities.<\/p>\n

How to Clean Up Your Digital Footprint as a Job Seeker<\/h2>\n

As a job seeker, your online reputation is something that companies might look at during the hiring process as a way to see if you truly are who you say you are and if you would be a good fit for their company. Here are some helpful tips on how to clean up your digital footprint when you’re actively looking for employment.<\/p>\n